Matomo The European alternative to Google Analytics
Open SourceOpen-source web analytics with self-hosting option
Germany Web-Analytics instead of Google Analytics
About Matomo
As open-source software, Matomo provides complete control over collected analytics data. The platform enables detailed web analysis including heatmaps while adhering to European data protection standards.
Highlights
- ✓ 100% data ownership with self-hosting
- ✓ Heatmaps, session recordings, A/B tests
- ✓ Conversion funnel and e-commerce tracking
- ✓ GDPR-compliant – no data transfer to third parties
- ✓ Over 500,000 websites use Matomo
Why European?
- → German company, GDPR-compliant
- → Open source: full transparency of the code
- → Self-hosting: your data never leaves your servers
- → No US corporation in the background
Pricing
Self-hosted free (open source) · Cloud from 23 €/month · On-premise enterprise on request